Contest seeks to make ‘Willie B. Wasteful’ come to life

by Christine June

USAG Kaiserslautern

U.S. Army Garrison Kaisers-lautern’s Directorate of Public Works Environmental Management Division is sponsoring an Earth Day Contest until Wednesday to develop a character for its proposed environmental awareness and conservation mascot “Willie B. Wasteful.”

“We are looking for a fairly simple cartoon character that can be used locally to enhance environmental awareness and encourage energy and water conservation,” said Don Doran, the garrison’s Environmental Protection specialist.

Mr. Doran, who initiated the contest, said the winning character will be advertised locally through American Forces Network-Kaiserslautern and military newspapers, and possibly posters.

“Just showing (the selected character) ‘Willie B. Wasteful’ will automatically bring up all the environmental information in people’s mind previously provided in multiple training sessions,” said Hans Betzhold, the garrison’s EMD chief. “This contest is a very good opportunity to get independent opinions on how this
character should look like.”

Mr. Doran said the character should have a universal application to many environmental programs such as buying “green,” protecting the environment, conserving natural resources and energy, waste prevention, reducing water usage and increasing recycling.

He added that the winning character will be rolled out in conjunction with the garrison’s activities for the 40th anniversary of Earth Day on April 22.
Founded by U.S. Senator Gaylord Nelson, Earth Day is designed to inspire awareness and appreciation for the Earth’s environment. It is now celebrated in many countries every year.

“Incidentally, if people think they have a better name for their character, we are open to a name change,” said Mr. Doran, who added that “Willi B. Wasteful” was the name that came to him when he was conceptualizing this contest. “It is open to anyone’s imagination for a memorable, attention-getting character that can enhance environmental interest and be fun for our community.”

There will be one winning submission. Selection will be made by professionals from the garrison’s DPW environmental and utilities sections.

“We will be selecting based on the best example for catching the public’s attention and conveying memorable environmental awareness and conservation messages,” Mr. Doran said.

The contest is only open to KMC U.S. ID cardholders and their family members. There is no age restriction.

Submissions can be either hand drawings or digital jpg files, and black-and-white or color. Size should be no larger than 8×10 inches. Contestants must also include contact information in their submissions.

Contest submissions can either be e-mailed to usagkweb@eur.army.mil or hand delivered to Mr. Doran at his office in Room 113, Bldg. 3104 on Daenner Kaserne.
For more information, call Mr. Doran at 483-8271 or 0631-411-8271 or visit www.kaiserslautern.army.mil.